A company is looking for a Senior Director of Copywriting.Key ResponsibilitiesLead copy development across the brand portfolio and major consumer touchpoints, ensuring creative quality and conversion performanceDrive copy development for various marketing channels, enhancing the persuasive and emotional impact of the writingManage a team of writers while contributing personally to high-priority copy projects and ensuring alignment with brand goalsRequired QualificationsStrong expertise in direct-to-consumer sales copywriting with a proven track record of high-converting copyBachelor's degree in a related field or equivalent experience preferred10+ years of overall experience, including 5-7+ years in copy leadership within a DTC environmentExperience in developing voice and tone systems and managing cross-functional content contributorsA player-coach mindset with the ability to lead and actively participate in writing and editing tasks